Etsy Tag Generator — Optimise All 13 Tag Slots
Generate high-relevance tags from your listing title, score existing tags, and fill all 13 Etsy tag slots with optimised search terms. Free, no sign-up.
Describe Your Listing
How to use this tool
Type or paste your Etsy listing title. The tool extracts keywords and matches them against a database of 200+ high-performing Etsy tags organised by category.
Choose the product category that best matches your listing. This focuses the tag suggestions on terms that Etsy buyers actually search for in that category.
Click Generate Tags to fill all 13 slots. Each tag is editable - click any tag to refine it. The character counter turns red if you exceed the 20-character limit.
Check the three quality metrics: character usage (are you using the full 20 chars?), uniqueness (are your tags diverse?), and specificity (are they multi-word phrases?).
Copy all tags to your clipboard with one click, or export as CSV for your records. Paste directly into Etsy's tag fields.
Why Etsy tags matter for your shop's visibility
Etsy search is the primary way buyers find listings. Unlike Google, Etsy's search algorithm relies heavily on tags to match listings with search queries. A listing with poorly chosen tags - or worse, empty tag slots - is essentially invisible to buyers searching for exactly what you sell.
The most common mistake sellers make is using single-word tags like "earrings" or "ring". These are impossibly competitive. Multi-word, long-tail tags like "gold hoop earrings" or "minimalist silver ring" target specific buyer intent and face far less competition.
How the tag scoring algorithm works
The tool scores your tags on three dimensions. Character usage measures how well you utilise the 20-character limit - longer tags capture more specific search queries. Uniqueness checks that your tags cover different search intents rather than repeating the same words. Specificity measures the proportion of multi-word tags, which are more targeted and convert better than generic single-word terms.
In "Score Existing Tags" mode, you can paste your current 13 tags to get an instant quality audit. This is useful when optimising underperforming listings - the scores tell you exactly where your tags are weak.
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